An independent Jewish-Persian artist from London inspired by strong female icons like Karen O and PJ Harvey, Zarif’s forthcoming EP is 4 tracks of melodic grunge/alt-pop which marries cutting riffs with lush harmonies in a nod to the ‘90s. Thematically, the EP explores the uncertainty of change, tracing the transience of relationships and experiences over the course of life.
If Zarif’s name is already familiar it’s because the release of her debut album, Box of Secrets, caused a stir amongst the UK music press, with The Guardiannaming her "the next big thing in British soul”. Styled by her major label at the time as the next pop-soul sensation, Zarif toured extensively around Europe and was the opening act for Beyoncé on the I am... Sasha Fierce UK tour, with Billboard Magazine describing her as "Amy Winehouse with Madonna's pop flair”.
She has performed with John Legend, toured as a backing vocalist with Tom Odell, and had her music featured on TV and feature films, including Marvel’s Agent Carter and the Emmy Award-winning Catastrophe.