[ he/him ]
city: South LondonOn Grinning William Blood Wizard pulls the listener through a prism that refracts differently from his previous releases – the more alt-folk leanings of his debut have been largely ushered out in lieu of slung low, beefier guitars that at times tighten up into taut new wave urgency and at others allow themselves to fully embrace the drop tuned sludge. Alex G remains an influence, and Burns also notes taking cues from the playfulness of Cate le Bon and Aldous Harding, as well as the raw, direct vocal production of Dean Blunt. However, he’s more than capable of plotting his own path, adept at packing in a bustling array of ideas into efficient three-minute pop songs.
Grinning William is a confident step forward in Burns progression as a songwriter, an addition to a Blood Wizard oeuvre that already for those in know has cemented him as an artist unafraid to look outwards for influence yet singular in his vision. Time will tell whether it’ll push him over the precipice of the underground but, for those who discover it, Grinning William is a record to return to time and time again.
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