Publishing the fanzine “La linea del arco” (1989) was the starting bell for the future of one of the Spanish independent record labels that has had the greatest presence in the national and international music panorama. Since then the roll of the integral members of the label Elefant Records, either as important tour organizers (Noise Pop 92), legendary festival organizers (BENICASSIM) or unforgettable radio programs (Viaje a los sueños polares [Journey to polar dreams]), has been nothing more than the reflection of untiring and passionate activity for music, always with its sights set beyond the Spanish borders. Legendary groups and cult classics have put out albums on the Elefant label (LA BIEN QUERIDA, LA CASA AZUL, CAMERA OBSCURA, FAMILY, LE MANS, LOS FLECHAZOS, LOS PLANETAS, NOSOTRÄSH, CARLOS BERLANGA, VAINICA DOBLE, TREMBLING BLUE STARS,, SINGLE, THE SCHOOL, HELEN LOVE, ASTRUD, COOPER, MOMUS, HEAVENLY, BMX BANDITS, PAPA TOPO, AXOLOTES MEXICANOS, JUNIPER MOON, SOLEÁ MORENTE, TRONCO, A GIRL CALLED EDDY, THE PRIMITIVES, GIORGIO TUMA, TV PERSONALITIES, ATTIC LIGHTS, CRISTINA QUESADA, LIA PAMINA, IKO CHÉRIE, LIGHTNING IN A TWILIGHT HOUR….) and with them the label has grown and grown until it has become a worldwide reference within the indie pop panorama.
But more than that, Elefant Records has always characterized itself by supporting unknown artists and as proof of this we have the current collection of New Adventures in Pop, created exclusively to support the launch of new and emerging artists that fit in perfectly with the label’s philosophy. Because, if there is something that can be stated clearly and without secrets, it’s that after these more than 30 years of untiring activity, Elefant Records has a clearly recognizable identity as a label, and a name that in and of itself says a lot about those who follow its way of understanding music.